Paid Advertising

Project Overview This project focused on managing Amazon product optimization and advertising activities for an ecommerce seller. The goal was to improve product visibility, strengthen listing quality, manage advertising performance, and support better marketplace growth through structured Amazon optimization. The project ran from September 2021 to May 2022, making it a strong Amazon management project […]

Project Overview This project focused on improving Amazon advertising performance for an ecommerce store. The main goal was to review the existing Amazon PPC campaigns, identify areas of wasted ad spend, optimize campaign structure, and improve ACOS performance. What We Did We reviewed the Amazon advertising setup, analyzed campaign performance, improved targeting, optimized keywords, and